Proxama Blog

BBC explores Proxama’s NFC technology

Big things were tipped for this year’s Mobile World Congress and the mobile industry's flagship event has so far exceeded our expectations. With the unveiling of a number of new Smartphones, and m-payent strategies a hot topic, 2011 looks set to be a brilliant year for NFC (near field communication).

BBC reporter, Dan Simmons, was keen to try out Proxama's NFC technology and you can see what he got up to in this video, using what 'could be the breakthrough technology of 2011' .

Representatives from both our Hypertag and Proxama teams are in Barcelona, and we'll be showcasing all the latest additions in our proximity marketing offering throughout the event.  Visit the AV26 stand at Mobile World Congress to find out how NFC, Bluetooth and Wifi can help transform the way your products and services are marketed. You'll see exactly how simple these technologies can be and have the opportunity to ask our senior team what they can do for your business.

With one day left of MWC, excitement has already grown around near field communication, and we're sure we'll glean even more information on developments around the technology on the last day. Watch this space!

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0 Comments. Posted by Chantal 16 February 2011

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