Going beyond payment, Proxama's Chief Exec, Neil Garner will be presenting at this year's Travel 2020 event. Neil will review what's been happening with NFC within the transport sector and explore the direction in which the technology is heading. Having only last month spoken to Passport magazine about how NFC can be used at airports, Neil will now present on how the technology can revolutionise travel and ticketing.
The presentation will highlight some of the key success stories of NFC pilots in the UK and around the world. With the UK government becoming increasingly certain that NFC has the potential to transform the daily commute, they are commisioning projects which utilise the technology. Neil will speak about what has happened, what the future holds and what needs to happen now to get us there. He'll highlight the importance of travel cards being incorporated into mobile wallets and its simplicity over traditional ticketing. He'll also explore the possibilities if the transport indusry not only uses NFC for access but also for advertising, allowing users to retrieve travel offers from NFC posters, store them in mobile wallets, and redeem them at terminal gates.
To attend Neil's presentation and others from industry experts, visit the Travel 2020 website.
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0 Comments. Posted by Chantal 28 October 2011